
Vega Hertel
University of the Arts London
As an intersectional environmentalist at heart and recent graduate of BA Menswear at London College of fashion, my work is grounded in solution building to reinvent our industry for future regenerative fashion systems that place people and the planet above profit. The last ten years I have dedicated to activism, hoping to use my creativity as a tool for active change. Each project I work on I see as a puzzle piece within this vision for an alternative future, teaching myself amongst other things, zero waste pattern cutting techniques and natural dyeing, working with nettles, flax, hand scoured alpaca fleeces and networking with other businesses to reuse their waste fabrics. The last year I have also spent working with community projects, educating myself on degrowth models that rebuild localised industry and focus on long lasting partnerships with craft artisans. All these pieces ‘jigsawed’ together accumulated in my most recent collection “Three pillars”, which takes a holistic approach to system change looking at ‘Materials (1)’ ‘Community (2)’ and ‘Education (3)’ and hopes to rebuild human relationships to one another and the natural fibers that make up our cloths.