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Meet Ashraful, the 2024 People’s Choice Fashion Winner.

As a graduate of Fashion Design at BGMEA University of Fashion & Technology, Ashraful draws much inspiration from traditional Bangladeshi craftmanship.

His project, Love and Nature, is inspired by Aztec design patterns and the Aztecs’ traditional use of natural materials. Ashraful used jute fabric, otherwise known as the golden fibre, and dyed his garments with haritaki, a natural dye derived from the fruits of the deciduous myrobalan plum tree. Each material and process used by Ashraful is a reflection of traditional Bangladeshi craftmanship. He hopes his work showcases the beauty and culture of Bangladeshi materials and design.

To find out more about Ashraful and his design, click here.

Working with our partners at Arts Thread to develop lifelong learning and career opportunities for students of fashion and design. Our partnership provides the opportunity to compete on a world stage, participate in industry led workshops, set up an outstanding portfolio and gain access to the resources that will kickstart careers in fashion and design.