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Shwetha JM

Pearl Academy

I'm Shwetha JM, a fashion design professional with a strong passion for Womenswear & Menswear Fashion and a long-term goal of becoming an expert in the field. I hold a postgraduate degree in Fashion Design from Pearl Academy, Bengaluru and an undergraduate degree in Fine Arts from Stella Maris College, Chennai. My fashion dreams span across through various versatile knowledge & skills such as CLO 3D, Fashion Illustration, Textile Surface Design, Digital Photography, Adobe Photoshop & Illustrator, Fashion Technical Flats, Print & Motifs Development, Fabric & Trims Sourcing, Market Research, Inspiration, Mood & Concept Board Creation, Pattern making, Garment construction, PLM, BOM, Design Development, Microsoft Designer, Canva, NewArc.ai, Fabric manipulations, Tech Packs, Microsoft Word, PowerPoint & Excel, Graphic Prints and Social Media Marketing. I’ve gained hands-on experience through internships at Label Shivali, Genus Apparels, Craftin Images, Fashion e-Global Center, in Chennai, India and Lifestyle International Pvt. Ltd (Melange - Colour Me) in Bangalore, India as a Fashion & Textile Designer Intern. I also worked at Myntra as an AI Stylist Intern for the My Stylist feature in Myntra app in Bangalore, India. Plus, I have worked as a Freelance Fashion Designer for Men's & Women's Street & Ethnic Wear Collections for a start-up brand - Label Pallavi Sethi in Chennai, India. Currently, I'm working with Myntra Fashion as a Fashion Subject Matter Expert (SME) / Catalogue Executive, based in Chennai, India (Remote), through Siddharth Enterprises as vendor company for Myntra app & official website. I thrive at the crossroads of fashion, technology, and innovation, constantly pushing boundaries to shape the future of the industry. I immerse myself in the dynamic fusion of fashion and technology, seeking fresh perspectives that keep me ahead in this ever-evolving industry. My passion lies in fusing design with digital innovation, always charting new territory in the fashion-tech space for both Men & Women.

Website

Draped Armour

Category: Apparel

Competitions: Fashion Competition 2026

This collection represents a sophisticated dialogue between the structural rigidity of leather and the fluid, mathematical precision of Indian textile draping. It reinterprets ancient garment-making techniques—traditionally performed in lightweight muslins and silks through a heavy, modern medium. The collection explores the concept of "Structured Fluidity." It takes inspiration from the rhythmic, repetitive folds found in traditional Indian attire such as the dhoti's functional pleats, the ghagras voluminous gathers, and the angarkha’s overlapping panels and petrifies them in premium leather. The silhouettes are a fusion of utilitarian streetwear and artisanal craft. By utilising leather, the soft "gathers" of a traditional textile are transformed into architectural ridges and valleys. The colour palette of deep espresso, burnt sienna, and ochre mimics the natural pigments used in ancient Indian vegetable-dyeing processes, grounding the high-fashion aesthetic in an earthy, organic reality. The Key Design Pillars :- 1. The Architectural Pleat: Instead of soft fabric folds, the collection uses "knife pleats" and "sunburst gathers" executed in leather to create sharp, shadow-casting lines that give the garments a 3D, sculptural quality. 2. Juxtaposed Volume: The wide-leg cargo pants and gathered-hem joggers (inspired by the salwar) provide a sense of movement, contrasting against the fitted, armoured look of the pleated hoodies and bomber jackets. 3. Tactile Contrast: The collection balances the smooth, matte finish of leather with the repetitive texture of the pleats, creating a garment that feels both protective (like armour) and expressive (like a drape). 4. Modern Utility: While the inspiration is historical, the application is firmly contemporary, featuring oversized pockets, technical zippers, and hoodie-centric silhouettes for the modern urban dweller.

Elegant Modern Beauty

Category: Apparel

Competitions: Fashion Competition 2025, Fashion Competition 2026

An elegant modern beauty in this context represents a woman who exudes confidence, poise, and contemporary grace, while embracing the richness of Indian tradition reimagined through a couture lens. This aesthetic merges the fluid drape and regal aura of the saree gown with the structured boldness and tactile luxury of real natural leather, transforming a classic symbol of femininity into a cutting-edge statement of empowerment. The look redefines power and sensuality, making leather soft, saree sculptural, and couture culturally resonant. It’s a celebration of strength through tradition and style through evolution.

Gumrag Sohman - Lekope - Live Industry Project

Category: Apparel

Competitions: Fashion Competition 2025

Gumrag Sohman dance is performed on the occasion of Ali-Aye-Ligang and in Mising Bihu. In this festival a popular dance is performed by the young Mising people which is known as Gumrag. The formal dance of the festival starts from the easternmost house of the village and in the end it extending towards the field and the river. This dance is performed by encircling the courtyard of the house of the villagers. Lékopé is a brainchild of Ayang Trust, a NGO from Majuli, Assam. Ayang trust works primarily with the Mising tribal community for education, livelihoods and community development . We work with women of Mising tribes and other communities who make handcrafted textiles and bamboo products . Our goal is to build sustainable livelihoods for the artisans in Majuli.

Re-imagine Five Decades of Design - Adaptive Tailoring

Category: Apparel

Competitions: Fashion Competition 2025

Adaptive Tailoring redefines the evolution of blazers and suits by merging classic silhouettes with modern innovation, comfort, and sustainability. This trend reflects a shift toward versatile, inclusive, and technologically enhanced tailoring, ensuring that power dressing remains relevant for today’s dynamic lifestyles. This collection reinvents five iconic decades of blazer and suit design, merging heritage aesthetics with modern innovation and sustainability. Each era’s signature elements are reimagined with contemporary tailoring, smart textiles, and adaptive functionality to create a versatile, future-forward wardrobe. Adaptive Tailoring is about future-proofing fashion to meet evolving needs. This theme embraces functionality, gender-fluid inclusivity, and sustainable materials, making tailored wear effortless and future-forward. Adaptive Tailoring is a vision of smart, conscious fashion, where heritage design meets progressive innovation, ensuring that power dressing is not only timeless but also transformative in a changing world. As a designer, Adaptive Tailoring aims to balance structure and fluidity, redefining power dressing to be adaptable, inclusive, and sustainable.

Indo - Bohemian Bliss - AW 2024 Collections

Category: Apparel

Competitions: Fashion Competition 2024

Indo-Bohemian Bliss is a celebration of individuality and a rejection of conventional norms. The collection encourages self-expression through fashion, inviting wearers to embrace a carefree, nomadic spirit. Whether it's a music festival, a casual gathering, or a relaxed day out, the Bohemian Bliss theme by De Moza is curated for those who seek to infuse their wardrobe with a touch of free-spirited charm. It captures the free-spirited essence of boho-chic fashion, offering a collection that exudes earthy vibes and a laid-back, artistic charm. Inspired by bohemian aesthetics, this range embraces unconventional styles and folk influences, bringing together a harmonious blend of vibrant colors, artisanal details, and comfortable fabrics.

Working with our partners at Arts Thread to develop lifelong learning and career opportunities for students of fashion and design. Our partnership provides the opportunity to compete on a world stage, participate in industry led workshops, set up an outstanding portfolio and gain access to the resources that will kickstart careers in fashion and design.